Crust & Co : Simple Identity + Print/Packaging Design

After working with Chouquette I was approached to work on their new business partnership, a French artisanal bakery in Newstead. Crust & Co practices the traditions of a true Boulangerie, and supplies various restaurants around Brisbane with the finest croissants and pastries. I was asked to develop a logo that was clear, readable and simple, without falling into emerging food trends. We then translated that into a series of simple print and packaging solutions. 
E voilà!

Fonts

Manipulated Type (Knockout), Akzidenz Grotesque.

Thanks To

Lara + Seb.